Holiday Marketing Guides & Resources
Check here weekly during the holiday season to see what tips and strategies the major platforms are sharing for your marketing and business plans.
I’ll keep updating as we go through the current holiday season.
Social Media Platforms
(1) Facebook and Instagram
Facebook Publishes New Guide to Marketplace Optimization for the Holidays (New)
Facebook Shares Messaging Tips for Businesses Ahead of the Holidays [infographic] (New)
Shop What You Love on Facebook and Instagram This Holiday Season
New Ways for Businesses to Get Discovered and Connect with Customers This Holiday Season
(2) Snapchat
Holidays Are Brighter on Snapchat
(3) Twitter
Twitter Provides New Checklist for Small Business Saturday Promotions (New)
Twitter Updates Christmas Hub to Help Marketers Plan their Holiday Campaigns
Pre-Holiday Campaigns: Twitter Marketing Checklist for eCommerce Businesses
(4) Pinterest
(5) TikTok
TikTok’s 2021 Holiday Guide (New)
TikTok Shares New Holiday Marketing Guide to Assist with Strategic Planning [Infographic]
(6) Google
How to boost in-store visits this holiday season (New)
Connect with local holiday shoppers (New)
Holiday Trends, Planning, and Strategy
Neal Schaffer: 4 Reasons Why Holiday Social Media Posts are Crucial to Your Social Marketing Plans
AdWeek: How Can Brands and Retailers Prepare for the 2021 Holiday Season
Think with Google: How to be ready for holiday shoppers this year
Constant Contact: It’s Time to Start Planning Your 2021 Holiday Marketing
Let me know if you have any questions about holiday marketing or the resources shared here.