People Want More Positive Content (during the pandemic) | Weekly Resources

Weekly Resources: During the pandemic, people want more positive, helpful content

It shouldn’t be surprising that after months of negative events and news (mostly thanks to the pandemic), people want to see more positive content from brands.

Two resources in this week’s post help break down the data.

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Mobile Technology and Today’s Consumer (in a pandemic) | Weekly Resources

Weekly Resources: Mobile Technology and Today’s Consumer

As consumers, I’m sure we all have been using our phones more to connect with businesses during the pandemic.

But as a business owner, you may want to consider integrating more mobile communication technology into your strategies.

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The Pandemic is Motivating 96% of New Entrepreneurs this Year | Weekly Resources

Weekly Resources: The Pandemic is Motivating 96% of New Entrepreneurs so far this year

Sometimes things out of our control prove to be the best motivators. For some people, circumstances during this crazy year of COVID-19 have been just the push they’ve needed to start a new business or a side business.

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How to Tell your Brand Story During COVID-19 | Weekly Resources

Weekly Resources: Storytelling in a COVID-19 World

Making a real connection with your customers and prospects is more important than ever, and telling “stories” is one effective way to do that.

But how can you tell your brand story and stand out during these challenging times?

Continue reading “How to Tell your Brand Story During COVID-19 | Weekly Resources”