Personal Blog

Tips for Setting Up and Using Facebook’s Interest Lists

Tips for Facebook Interest ListsThis post was originally published on the League Computer Solutions blog.

Facebook’s Interest Lists help you sort through the “clutter” of your News Feed and stay updated on topics that interest you the most. In your personal use, that can be helpful for networking, curating content and market research.

As a Page owner, Interest Lists offer an opportunity to increase your visibility since public Interest Lists give users the option to subscribe. Your Page’s updates also have less of a chance of being “lost” in the noise on the main News Feed when they are part of a user’s Interest List.

Are you using Interest Lists? Here are a few tips:

To create a new Interest List, look for the “Interests” menu on the left side of your Profile’s Home Page and click on “Add Interests”.

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A new window opens with your current Pages, Subscriptions and Friends – just click on the accounts you want to add to this Interest List.

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Choose the viewing option – public, friends or only visible to you.

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Once you’ve created the Interest List, you can always add more accounts by typing the account name in the box to the right of your Feed (see above) or by adding a Page to your List when you click the “Like” button on that Page (see below):

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Since each Interest List has its own unique URL, a user can “promote” the List and their friends can subscribe right from the post.

To get your Interest List’s URL, from your Profile’s Home page, click and open the Interest List (mine is called “Social Media Tips & Resources ”). Then copy the URL from your browser.

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Paste the URL into a status update and you’ll see a preview of the List with the option to “Subscribe” as a live link:

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Once a user has subscribed to a public Interest List, updates from that List show up in the user’s News Feed.

Business strategy:

Interest List subscriptions offer an opportunity for a Page to gain greater visibility, so take the following steps:

Suggest in a post that your Fans add your Page to their Interest Lists (with the “Pin a Post” option on Timeline for Pages, you can keep this post at the top of your Timeline for several days at a time).

Continue to provide useful content on a regular basis so your Page status updates have a chance of being highlighted when the Interest List shows up in subscribers’ news feeds.

Have you found Interest Lists helpful? Let me know how you are using them!

What Motivates You to Succeed

 

We took this picture of my daughter at Clearwater Beach last summer. She’s been dancing for about 12 years now and I think this quote describes her desire to succeed at dance quite well.

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It also applies to our desire for success with a home business or a big goal: we all need “something to hold on to, something to motivate you, something to inspire you…”.  What makes you want to succeed?

How Much Have You Grown?

How Have You Grown? MotivationAs we come to the end of the first month of 2012, my question is: how much have you grown in the past 31 days? Have you grown in personal development (learned something new; felt inspired by reading a new book)? Has your business moved forward?

If you are like me, you started out the New Year with brand new goals – yearly goals, monthly goals, weekly goals… And if you are like me, you probably had some unexpected “life” situations come up in the last 31 days that may have caused you to get a little sidetracked on some (or all) of those goals. (My unexpected situation in January was getting sick for 2 weeks.)

It’s at this point, when “life gets in the way”, that a lot of us get disillusioned with some of our ambitious goals and decide to just give up. I saw a great quote that puts it all into perspective:

“Be not afraid of growing slowly; be afraid only of standing still.” Chinese Proverb

My motivation from this quote is: Don’t give up! As long as we keep moving forward and growing, we are going to be better next year than we are today. Maybe this first month your goals got off to shaky start, but next month you could double your planned results – who knows?

The important point is to keep moving, to keep growing, to keep working…which brings me a second great quote for the week:

“All growth depends upon activity. There is no development physically or intellectually without effort, and effort means work.” Calvin Coolidge

We set goals at the beginning of each month; my advice is to measure our growth at the end of each month. Look back on the month and ask yourself: “What have I learned? How have I grown in the past month?”

I plan to keep track of my business and personal growth this year. At the end of each month, I’m going to write down the ways in which I’ve grown: new skills I’ve learned, new books I’ve read, new milestones in my business. Even if I have not met all the goals I set at the beginning of the month, I’ll have a list of my accomplishments that will motivate me to continue growing, no matter what the pace.

How about you? Do you have any tips for growing or moving forward?