How to Use Hashtags in Your Branding Strategy

 

Use hashtags on your social media posts to stand out in a crowded online world.

Hashtags now work on almost all the major social platforms and can be a relatively easy way to get your content and brand to stand out.

Get three tips on using hashtags in your branding strategy below:

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3 Time-Saving Tips for Creating Content

 

How can you save time when creating content for your website, blog, and social media sites?

We’re continuing our conversation on small business content strategy in this post.

In part 1 of this series I shared some tips on the type of content to consider in your strategy, so now let’s look at a few time-saving tips for creating the content to make your business stand out.

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4 Types of Content For Your Small Business

Small business owners are busy people, and trying to consistently post (good) content to your social media sites can be a big challenge!

So let’s spend a few blog posts on some tips for running the content machine necessary to stand out in a noisy online world.

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4 Things to Consider in Your Social Media Strategy

4 Tips for your Social Media Strategy

Social media constantly changes: new platforms, new features on those platforms, new tools…it’s a challenge to keep up! But no matter what type of business or personal brand you own, social media is here to stay and you need to put a strategy in place for your business.

But, before you jump on 5 different social sites just because you’ve heard they are the latest, hottest trends, it’s important to consider what makes sense for your business in the long run.

Social media requires a long-term investment: whether that is your time, your money or both. And since every business is unique, your social media strategy should be tailored to your business’ specific goals.

So here are 4 things to consider when planning your social media strategy:

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