Facebook and Instagram Stories Will Surpass Feeds | Social Media Must-Reads

Stories Surpass Feeds and other Social Media Must Reads

Are “Stories” on Instagram and Facebook going to become more important than the regular News Feeds on each platform? And if you’re not using this type of content in your social media strategy now, should you start?

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New Pinterest Features are Great for Businesses | Social Media Must-Reads

New Features for Pinterest Business | Must Reads

Pinterest is rolling out a new profile for Business Accounts with some great new features! The new cover images lets you choose which Pins to highlight, and the monthly viewer count shares your “influence” on Pinterest with users.

Learn more about these new features in the Resource of the Week below.

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A Guide to Using GIFs in Your Posts | Social Media Must Reads

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Are you using GIFs or emojis in your social posts and messages? Even for businesses on social media, you may want to consider incorporating these visuals in your posting and response strategy.

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Instagram as an Alternative to Facebook? | Social Media Must-Reads

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Should Instagram be your alternative to Facebook? Even before the data privacy scandal and #DeleteFacebook movement occurred, some significant changes were announced that may affect small business owners’ marketing efforts on this platform.

If you’ve noticed declining Reach on your Facebook business page, and less engagement from fans/followers, then adding Instagram to your marketing mix may be a good way to combat both of those problems.

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