Social Media Strategy, Training & Management for Small Business
Helpful resources on all areas of the digital marketing world: social media, email marketing, and more. Weekly curated content for small business owners, freelancers, and entrepreneurs.
Pinterest is rolling out a new profile for Business Accounts with some great new features! The new cover images lets you choose which Pins to highlight, and the monthly viewer count shares your “influence” on Pinterest with users.
Learn more about these new features in the Resource of the Week below.
Continue reading “New Pinterest Features are Great for Businesses | Social Media Must-Reads”
Are you using GIFs or emojis in your social posts and messages? Even for businesses on social media, you may want to consider incorporating these visuals in your posting and response strategy.
Continue reading “A Guide to Using GIFs in Your Posts | Social Media Must Reads”
Are visuals a big part of your digital marketing strategy? They should be! Studies show that including visuals in your content increases views and retention.
Learn more about visuals below in my collection of “must-read” resources this week.
Continue reading “Visual Marketing Stats | Social Media Must-Reads”
Should Instagram be your alternative to Facebook? Even before the data privacy scandal and #DeleteFacebook movement occurred, some significant changes were announced that may affect small business owners’ marketing efforts on this platform.
If you’ve noticed declining Reach on your Facebook business page, and less engagement from fans/followers, then adding Instagram to your marketing mix may be a good way to combat both of those problems.
Continue reading “Instagram as an Alternative to Facebook? | Social Media Must-Reads”